Blu-ray “Kills” HD-DVD

January 24th, 2008 • Related • Filed Under

NPD’s Report Blu-ray vs. HD-DVD

NPD Group is global market research company which provides information about manufacturers and retailers. According to their latest report, Blu-ray player sales increased after Warner’s announcement that they will go Blu-ray. Although, HD-DVD is less expensive than Blu-ray, in December, 60% players sold were Blu’s, in the first two weeks of January the Blu-ray had a 70% market share.

After Warner’s announcement, HD-DVD sales decreased to an unbelievable 7% rate which means Blu-ray had a 93% market share. If these media sales continue, HD-DVD manufacturers will have to take drastic measures and it’s up to them to decide what the players future will be.

Source

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  1. Comment by Xifihas on 26 January 2008:

    This report is flawed, the sample size is WAY too small. You need to get sales statistics from more stores and also break the results down by region.

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